Every once in a while, you’re lucky enough to meet someone who brings brilliance & connection to the creative process. For us, that person is Lauren Rich, the design genius and Showit mastermind behind our new website and brand.
We’d been rocking the DIY brand & website for nearly a decade. Lots of winging it & a steady list of on-going changes & to-dos. Early in the year, our 2025 season was ramping up to be an amazing one. With that, a hefty nudge told us “it’s time.” When we began to think about the huge undertaking of a new brand, we immediately knew there was no one but Lauren that we wanted to work with.
This past summer, when we FINALLY launched our custom rebrand & new website, Lauren was the heartbeat behind every thoughtful detail. Her work is intentional, elevated, and so freaking pretty. We couldn’t be happier with everything she did for us!
But first, she stepped in front of our cameras for her own creative photo & GIF branding experience, and that’s what we’re excited to share with you in this post!
Working with Lauren as a client was exactly what you’d imagine. It was effortless, collaborative, and genuinely fun. She invited us to play with new ideas, ultimately creating photos & short video clips that truly reflect who she is. And she is creative, confident, soulful, and covered in magic.
Set at her home studio, her session gave us room to capture the depth of who she is & the fun she brings to every project she touches.
But beyond the super fun GIFs & the moody, creative headshots & b-roll photos, what stood out most was how aligned the entire experience felt. This creative photo & video branding session meant a lot to us as we were first diving into our own brand work in 2023!
Lauren doesn’t just design pretty brands & killer websites. She helps create identities you can actually grow with, and ones that speak to your ideal clients. What more can any entrepreneur ask for?
Lauren is an incredible listener & she communicates clearly. She creates real art that feels authentically like you. And that made photographing her – and partnering with her on our very own new brand – an absolute dream.
We’re endlessly grateful for the work she poured into our creative home. Into our Basecamp. And, we’re even more grateful we got to return the favor with content that reflects the talent, warmth, and vision behind Lauren Rich Creative.
Here’s to continuing to work with people who inspire us to keep evolving.
Think your brand needs a refresh? To inquire about working with Lauren, head here.
Ready to revamp the way you share your passion or space with the world? Get in touch today to start the conversation about your Colorado brand project. We specialize in telling brand stories in the Breckenridge, Fairplay, and Buena Vista, Colorado areas and we’d love to talk about yours.
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